Beach Waves

About Good Everything

Good Everything curates products for the conscious consumer from brands that are committed to sustainable, eco-friendly, fair trade practices and charitable donations.

Our goal is to make it as easy as possible for you to shop responsibly so we can start investing in brands that are committed to creating positive change.

About the Founder

April Geer

April Geer was raised in a small California beach town with a love, respect and appreciation for the ocean, planet and community.

After two kids and a 10+ year marketing career, she began to have that nagging sensation that she needed to be doing something more. Something that she could passionately dive into that could generate a positive impact.

We’re still early on this journey, and will continue to improve the experience to make it simple to find and buy from brands that deserve our support.

Thanks for joining Good Everything on this journey! Let’s do some good together.

Comments? Ideas? Want to partner? We’d love to hear from you! Drop us a note @

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